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Strategy
The Event Marketing Playbook 2024
A teardown of the best marketing playbook for event marketers this year and next.
Nicola Shaw
Head of Growth
Tag Digital
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Strategy
Tracks
Strategy
Louis Grenier
How Event Marketers Can Stand The F*ck Out
Strategy
Melanie Reid
Content vs Experiential Strategy
Strategy
Nicola Kastner
Establishing Event Objectives & Evaluation Needs
Strategy
Karin Hausmann
3 Things Event Marketers Can Learn From Subscription Marketing
Strategy
Rand Fishkin
The Future of Untrackable Marketing
Strategy
Bernardo Moya
The Blueprint of Future Live Events
Strategy
Mark Kilens
A Primer on Event-led Growth
Strategy
Mariya Gordon
365 Engagement Strategy
Strategy
Belinda Joseph
How to Maximize Your Marketing Strategy with Digital Events
Strategy
Francesca Balit
4 Marketing Ideas to Increase Ticket Sales
Strategy
Sonali Nair
Event Marketing Myths
Strategy
Matthew Creswick
The Dark Funnel
More Lightning Tracks
Community
Sara Fellows
How to Work with Event Influencers in 2024
Technology
Tom McMahon
How to Supercharge Event Attendance
Content
Penny Brazier
Copywriting for Human Connection
Technology
Joe Colangelo
Mastering the Art of Data-Driven Marketing
Technology
Ashley Hamilton
Supercharge Your Marketing Strategy with Paid Advertising & Video
Technology
Jonathan Kazarian
Don't Get Stuck in Spam
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