GleanIn’s revolutionary new social marketing software is storming the UK events’ market due to its unique value proposition for visitors AND exhibitors. GleanIn’s social registration widget sits within the registration process and encourages visitors to connect their social profile/s in order to see who else is registered for the event AND also which exhibitor brands, exhibitor personnel and speakers they follow, like or are connected to. GleanIn also make it easy for them to invite others to register for the event and share their attendance with their social networks.
The key USP for exhibition organisers is the integrated exhibitor social networks’ dashboard. This enables exhibitors and their personnel to see in real-time who has registered for an event from their social networks. Exhibitors and personnel can then easily reach out to these contacts ahead of the event, invite others they want to see and share their participation in the event with their networks. Organisers can choose which exhibitors get access to this dashboard – some are offering it to all as value-add to increase ROI, others are considering charging their exhibitors for access.
Our latest client wins include; Interop London, Customer Contact Expo, Care & Dementia Show, Seatrade Offshore Marine & Workboats, Medtec Europe to name a few of our UBM events, as well as Pure London (i2i), Moda and Scoop (ITE-Moda), The Emergency Services Show (Broden Media), The Higher Education & Further Education Show, HETT Expo (Partnership Media Group), Multimodal (Clarion), Broker Expo (Incisive Media), The Photography Show (Future Publishing), IBTM World (Reed Exhibitions), Retail Business Technology Expo, Retail Design Expo, Retail Digital Signage Expo (Legend Exhibitions)……
We’re also delighted to have been selected, along with n200, to deliver social registration for the industry’s Event Tech Live, which takes place at The Old Truman Brewery, London on 11th November.
We’re already integrated with the following key registration suppliers in the UK market including n200, Show Data, Interchange, LiveBuzz and Cvent – any events using these suppliers can usually deploy the GleanIn social registration widget on their events within a few hours. For organisers not using one of these registration suppliers, we have a smooth and simple integration process in place which enables us to easily work with any registration provider or inhouse team.
Organisers looking for ways to access these multiple social networks to increase the reach of their event brands, discover new audience, improve the visitor experience and increase ROI for exhibitors are turning to GleanIn’s latest social marketing solution.
To find out more, get in touch.
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