Blog

Insights on attendee acquisition.

October 31, 2018

#ETL18 Preview: The Future of Event Registration White Paper

We’re all feeling a little giddy around the Gleanin offices. In case you haven’t seen the news, it’s been an exciting couple of months. We:[...]

October 24, 2018

Beyond Influencer Marketing Fraud: The Truth About Authentic Social Referrals

Influencer marketing has rapidly grown over the past few years, with some[...]

October 12, 2018

Let’s Talk About Mobile at Event Tech Live 2018

Whoa! We’re about to reach a landmark 3 million registrations having gone via our Gleanin Connect platform. These 3 million registrations have be[...]

September 27, 2018

Why WhatsApp Matters in Social Referral Marketing

Pop quiz time: rank the top three social/messaging platforms by monthly active users.   (“Jeopardy” music plays…[...]

September 21, 2018

4 Quick Tips for Building an Exhibitor Referral Marketing Program

In just a few weeks, we’re heading to Washington D.C. for the 2018[...]

September 14, 2018

A Peek Under the Gleanin Bonnet

We’d like to share a quick rundown on what our tech team has been working on and a little insight into why.[...]

September 12, 2018

Gleanin Introduces WhatsApp to Referral Marketing Platform

London, United Kingdom – 12 September 2018: Gleanin, the leading referral marketing platform for exhibitions, has today announced that visit[...]

September 10, 2018

How Social Referral Marketing Stacks up with Other Top Attendee Growth Strategies

As a majority of event executives continue to[...]

August 30, 2018

Planning Your Audience Acquisition Technology Stack

You’ve likely heard of the Marketing Technology Landscap[...]

August 20, 2018

How Organizers Can Leverage Social Referral Data

In the latest “How to Grow Attendance” report, the Center for Exhibition Industry Research ([...]

August 9, 2018

How To Play The Long Game in Attendee Acquisition

How attendee acquisition will fare in the years ahead is a hot topic. Recently,[...]

July 12, 2018

Gleanin Brings Attendee Acquisition Suite to Freeman's Fuzion Network

Gleanin is the latest member to join Fuzion™, the Freeman open digital event technology ecosystem designed[...]

July 11, 2018

Easyfairs continues Gleanin rollout

London, UK. 9th July 2018 – Leading event organiser Easyfairs continues to rollout Gleanin’s referral marketing platform, Gleanin[...]

June 28, 2018

Using SEO To Attract More Attendees

Your website is set up, you’ve added your Google Analytics tracking code, and you’ve written a couple of blog posts. You’re set right? Sadly, it[...]

June 20, 2018

The Growing Role of Attendee Acquisition Manager

As an organizer’s attendee acquisition toolkit expands to include more digital and social strategies, we hear questions all the time: Who should be[...]

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