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Branding

Copywriting for Event Marketers

How to amplify thought leadership and social media presence.
Kathryn E. Strachan
CEO
Copy House

Shownotes

A short summary of this ACTIVATE session

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Branding

Tracks

Branding
Mel Barfield

How to Develop a Clear Verbal Identity For Your Event

Branding
Bethany Joy

Three F*cking Important Things You Need to Know About Your Brand’s Voice

More Lightning Tracks

Strategy
Matthew Creswick

The Dark Funnel

Strategy
Mark Ritson

The Future of Event Marketing

Strategy
Sasha Frieze

The Event Transformation Playbook

Content
Katie Whatley

How to Turn Your Post Event Research and Customer Insight into an Event Marketing Strategy

Community
Liam Moroney

Demand Generation for Event Marketing

Strategy
Seth Godin

The Principles of Event Marketing

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