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Branding
Copywriting for Event Marketers
How to amplify thought leadership and social media presence.
Kathryn E. Strachan
CEO
Copy House
Shownotes
A short summary of this ACTIVATE session
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Branding
Tracks
Branding
Mel Barfield
How to Develop a Clear Verbal Identity For Your Event
Branding
Bethany Joy
Three F*cking Important Things You Need to Know About Your Brand’s Voice
More Lightning Tracks
Technology
Daniel Loman
Are you Linked in? To B or not 2B?
Community
Christine Johnson
From Awareness to Loyalty: Charting Your Attendee Journey
Strategy
Celine Laukemann
The Power of Introducing Ticket Pricing
Community
Christine Johnson
How to Activate Your Network of Influence
Strategy
Dan Stone
8 Lessons from The Dark Side
Strategy
Kelly Cheng
Your Events are a Content Strategy, Not a Calendar Event
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