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Branding

How to Develop a Clear Verbal Identity For Your Event

How event marketers can stand out across channels by having a clear, unified tone of voice for their event.
Mel Barfield
Founder
Mel Barfield Copywriting

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Branding

Tracks

Branding
Kathryn E. Strachan

Copywriting for Event Marketers

Branding
Bethany Joy

Three F*cking Important Things You Need to Know About Your Brand’s Voice

More Lightning Tracks

Strategy
Mark Kilens

A Primer on Event-led Growth

Community
Kris White

Building an Industry Leading Event

Technology
Warwick Davies

How to Develop Event Marketing Superpowers (+ Keep Your Job!)

Content
Jay Schwedelson

Quick Email Wins for Event Marketing

Strategy
Louis Grenier

How Event Marketers Can Stand The F*ck Out

Content
Dave Harland

How to Write Stronger Ads for Your Next Event

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