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Branding

How to Develop a Clear Verbal Identity For Your Event

How event marketers can stand out across channels by having a clear, unified tone of voice for their event.
Mel Barfield
Founder
Mel Barfield Copywriting

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Branding

Tracks

Branding
Kathryn E. Strachan

Copywriting for Event Marketers

Branding
Bethany Joy

Three F*cking Important Things You Need to Know About Your Brand’s Voice

More Lightning Tracks

Strategy
Mariya Gordon

365 Engagement Strategy

Technology
Lindsay McGuire

How to Use Events and AI to Create Integrated Multi-Channel Campaigns

Strategy
Nicola Kastner

Establishing Event Objectives & Evaluation Needs

Technology
Johnny D. Martinez

Mastering Time Management in Events

Technology
Courtney Spritzer

The TikTok Bible for Event Marketers

Community
Barbara Goldstein

Real People Marketing

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