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Branding

How to Develop a Clear Verbal Identity For Your Event

How event marketers can stand out across channels by having a clear, unified tone of voice for their event.
Mel Barfield
Founder
Mel Barfield Copywriting

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Branding

Tracks

Branding
Kathryn E. Strachan

Copywriting for Event Marketers

Branding
Bethany Joy

Three F*cking Important Things You Need to Know About Your Brand’s Voice

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Technology
Anca Platon Trifan

Tactical AI in Event Marketing

Technology
Dominic Bird

The Best AI Tools for Event Marketing

Technology
Lindsay McGuire

How to Use Events and AI to Create Integrated Multi-Channel Campaigns

Technology
Tom McMahon

From FYP to RSVP: Turning TikTok Trends into Sold-Out Event

Technology
Courtney Spritzer

The TikTok Bible for Event Marketers

Strategy
Melanie Reid

Content vs Experiential Strategy

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