Agenda
Speakers
Sponsor
Podcast
Watch Recordings
AgendaSpeakersSponsorPodcastWatch Recordings
Back to all tracks
Branding

How to Develop a Clear Verbal Identity For Your Event

How event marketers can stand out across channels by having a clear, unified tone of voice for their event.
Mel Barfield
Founder
Mel Barfield Copywriting

Shownotes

A short summary of this ACTIVATE session

More

Branding

Tracks

Branding
Kathryn E. Strachan

Copywriting for Event Marketers

Branding
Bethany Joy

Three F*cking Important Things You Need to Know About Your Brand’s Voice

More Lightning Tracks

Technology
Tom McMahon

How to Supercharge Event Attendance

Strategy
Mark Kilens

A Primer on Event-led Growth

Strategy
Sonali Nair

Event Marketing Myths

Strategy
Mark Ritson

The Future of Event Marketing

Strategy
Liz Lathan

Using the Marketing Funnel to Plan Your Event Strategy

Community
Kris White

Building an Industry Leading Event

Back to all tracks
Connect with ACTIVATE
Copyright © 2026 Gleanin
Resources
RecordingsBlog
Company
About GleaninCustomers
Product
Gleanin OverviewGleanin DemoFree Trial
ACTIVATE
RegisterWatch RecordingsPodcastSponsorApply to Speak