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Branding
How to Develop a Clear Verbal Identity For Your Event
How event marketers can stand out across channels by having a clear, unified tone of voice for their event.
Mel Barfield
Founder
Mel Barfield Copywriting
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Branding
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Branding
Kathryn E. Strachan
Copywriting for Event Marketers
Branding
Bethany Joy
Three F*cking Important Things You Need to Know About Your Brand’s Voice
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Strategy
Mark Kilens
A Primer on Event-led Growth
Technology
Tom McMahon
From FYP to RSVP: Turning TikTok Trends into Sold-Out Event
Content
Chelsey Lang
Data + Storytelling = A Match Made in Content Heaven
Technology
Jonathan Kazarian
Don't Get Stuck in Spam
Strategy
Belinda Joseph
How to Maximize Your Marketing Strategy with Digital Events
Technology
Courtney Spritzer
The TikTok Bible for Event Marketers
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