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Branding
Three F*cking Important Things You Need to Know About Your Brand’s Voice
Why paying attention to your organisational language will help you get more bums on seats.
Bethany Joy
Brand Voice Strategist
BethanyJoy
Shownotes
A short summary of this ACTIVATE session
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Branding
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Branding
Mel Barfield
How to Develop a Clear Verbal Identity For Your Event
Branding
Kathryn E. Strachan
Copywriting for Event Marketers
More Lightning Tracks
Community
Drew Bucker
The Event Marketer’s Guide to Mindshare
Strategy
Karin Hausmann
3 Things Event Marketers Can Learn From Subscription Marketing
Technology
Courtney Spritzer
The TikTok Bible for Event Marketers
Community
Christine Johnson
From Awareness to Loyalty: Charting Your Attendee Journey
Community
Dahlia El Gazzar
How to Craft Irresistible Event Experiences.
Content
Sara Fellows
How UGC Is Driving Real Event Conversions
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