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Branding
Three F*cking Important Things You Need to Know About Your Brand’s Voice
Why paying attention to your organisational language will help you get more bums on seats.
Bethany Joy
Brand Voice Strategist
BethanyJoy
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Branding
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Branding
Mel Barfield
How to Develop a Clear Verbal Identity For Your Event
Branding
Kathryn E. Strachan
Copywriting for Event Marketers
More Lightning Tracks
Strategy
Louis Grenier
How Event Marketers Can Stand The F*ck Out
Community
Liz Lathan
The 5 C's to Community
Content
Jackie Quiring
AI Copywriting for Event Marketers
Technology
Joe Colangelo
Mastering the Art of Data-Driven Marketing
Strategy
Nicola Kastner
Establishing Event Objectives & Evaluation Needs
Strategy
Bernardo Moya
The Blueprint of Future Live Events
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