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Content
Involving Your Audience for Better Storytelling
Quick tips on how event marketers can involve their audience for better storytelling.
Shawn Cheng
Senior Strategist
DAHLIA+Agency
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Content
Anna-Marie Trzebinski
7 Event Marketing Challenges Tackled in 7-Power Minutes
Content
Chelsey Lang
Data + Storytelling = A Match Made in Content Heaven
Content
Tess M. Vismale
5 Methods to Harness Existing Content
Content
Dave Harland
How to Write Stronger Ads for Your Next Event
Content
Penny Brazier
Copywriting for Human Connection
Content
Lindsay McGuire
Scale Your Content Strategy Quickly with Event Content Repurposing
Content
Tim Tucker
Harnessing AI to Supercharge Your Copywriting
Content
Donnie Bryant
3 Email Marketing Secrets to Sell Out Your Event
Content
Pedro Góes
Mastering Event Promotions
Content
Jackie Quiring
AI Copywriting for Event Marketers
Content
Katie Whatley
How to Turn Your Post Event Research and Customer Insight into an Event Marketing Strategy
Content
Stephanie Selesnick
Using Storytelling to Market and Engage your Industry
Content
Chloe Richardson
Personal Branding on Linkedin
Content
Richard John
Lessons from my Dent in the Sofa
More Lightning Tracks
Strategy
Mark Kilens
A Primer on Event-led Growth
Community
Kris White
Building an Industry Leading Event
Branding
Bethany Joy
Three F*cking Important Things You Need to Know About Your Brand’s Voice
Technology
Lindsay McGuire
How to Use Events and AI to Create Integrated Multi-Channel Campaigns
Branding
Mel Barfield
How to Develop a Clear Verbal Identity For Your Event
Community
Barbara Goldstein
Real People Marketing
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