ACTIVATE | How to work with event influencers (2024)

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Community

How to Work with Event Influencers in 2024

A practical guide into debunking the viral de-influencing trend.

Sara Fellows

Director of Social Media

MDG

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Community

Tracks

Influencers Are Your New Competition: The Wild West of Influence

Building an Industry Leading Event

Enhancing Event Marketing with a Great Partner Strategy

Dahlia El Gazzar

How to Craft Irresistible Event Experiences.

The 5 C's to Community

Demand Generation for Event Marketing

What's a Creator and Why Should You Care?

Barbara Goldstein

Real People Marketing

Who’s Your Ronaldo? The Power of the Influencer

Create a Sense of Belonging & Keep Attendees Coming Back

Christine Johnson

From Awareness to Loyalty: Charting Your Attendee Journey

More Lightning Tracks

The Best AI Tools for Event Marketing

The Future of Untrackable Marketing

The Principles of Event Marketing

Lindsay McGuire

Scale Your Content Strategy Quickly with Event Content Repurposing

Lindsay McGuire

AI for Streamlined Event Marketing

Martin Fretwell

Event Crafting with Purpose

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