ACTIVATE | Influencers Are Your New Competition: The Wild West of Influence

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Influencers Are Your New Competition: The Wild West of Influence

Learn how influencers have become formidable rivals to associations and event organisers + the secrets behind their success.

Sara Fellows

Director of Social Media

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A short summary of this ACTIVATE session

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Tracks

The Event Market is Oversaturated. Here’s How Reputation Becomes Your Competitive Edge.

Garbage In, Pipeline Out: Fix Your Event Data Before You Add AI

Charlie Taylor-Martin

Humanising Event Marketing

The Event Marketer’s Guide to Mindshare

Christine Johnson

How to Activate Your Network of Influence

Robbie Westacott

Lesser-Known Techniques for Gaining More Value from Your Event Content

Building an Industry Leading Event

Enhancing Event Marketing with a Great Partner Strategy

Dahlia El Gazzar

How to Craft Irresistible Event Experiences.

How to Work with Event Influencers in 2024

The 5 C's to Community

Demand Generation for Event Marketing

Barbara Goldstein

Real People Marketing

What's a Creator and Why Should You Care?

Create a Sense of Belonging & Keep Attendees Coming Back

Who’s Your Ronaldo? The Power of the Influencer

Christine Johnson

From Awareness to Loyalty: Charting Your Attendee Journey

More Lightning Tracks

How to Write Stronger Ads for Your Next Event

Mastering Event Promotions

8 Lessons from The Dark Side

Tess M. Vismale

5 Methods to Harness Existing Content

Your Data is Sitting There. You're Just Not Using It.

Email Still Works!

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