ACTIVATE | Influencers Are Your New Competition: The Wild West of Influence

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Influencers Are Your New Competition: The Wild West of Influence

Learn how influencers have become formidable rivals to associations and event organisers + the secrets behind their success.

Sara Fellows

Director of Social Media

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Community

Tracks

Building an Industry Leading Event

Enhancing Event Marketing with a Great Partner Strategy

Dahlia El Gazzar

How to Craft Irresistible Event Experiences.

How to Work with Event Influencers in 2024

The 5 C's to Community

Demand Generation for Event Marketing

What's a Creator and Why Should You Care?

Barbara Goldstein

Real People Marketing

Who’s Your Ronaldo? The Power of the Influencer

Create a Sense of Belonging & Keep Attendees Coming Back

Christine Johnson

From Awareness to Loyalty: Charting Your Attendee Journey

More Lightning Tracks

Mastering the Art of Data-Driven Marketing

How to Develop a Clear Verbal Identity For Your Event

Lindsay McGuire

AI for Streamlined Event Marketing

Establishing Event Objectives & Evaluation Needs

Martin Fretwell

Event Crafting with Purpose

Jonathan Kazarian

Don't Get Stuck in Spam

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