ACTIVATE | Data + Storytelling = A Match Made in Content Heaven

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Content

Data + Storytelling = A Match Made in Content Heaven

How telling the stories that sit within your data is key to building engaging content marketing strategies around events.

Chelsey Lang

Head of Brand & Community

Informa Markets

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Anna-Marie Trzebinski

7 Event Marketing Challenges Tackled in 7-Power Minutes

Tess M. Vismale

5 Methods to Harness Existing Content

How to Write Stronger Ads for Your Next Event

Copywriting for Human Connection

Lindsay McGuire

Scale Your Content Strategy Quickly with Event Content Repurposing

Harnessing AI to Supercharge Your Copywriting

3 Email Marketing Secrets to Sell Out Your Event

Mastering Event Promotions

AI Copywriting for Event Marketers

Lessons from my Dent in the Sofa

How to Turn Your Post Event Research and Customer Insight into an Event Marketing Strategy

Involving Your Audience for Better Storytelling

Stephanie Selesnick

Using Storytelling to Market and Engage your Industry

Chloe Richardson

Personal Branding on Linkedin

More Lightning Tracks

Magda Kasprzycka

Master Reporting and Analytics For Your Events

Courtney Spritzer

The TikTok Bible for Event Marketers

Christine Johnson

From Awareness to Loyalty: Charting Your Attendee Journey

3 Things Event Marketers Can Learn From Subscription Marketing

Influencers Are Your New Competition: The Wild West of Influence

The Blueprint of Future Live Events

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